Steps to Success
Selling Your Home
I know what works. I know what makes your home sell: how it’s priced, how it shows, and how it’s marketed.
Selling your property is a big decision. It’s important to work with an agent who uses the best tools and technology to sell your property for the most amount of money in the least amount of time.
Six Steps to a Successful Sale
You get transparency and instant communication throughout the entire process — so you can relax knowing every detail is taken care of.
Meet for a Personalized Home Assessment
What made you choose to live in your home? What makes it special? Uncovering this will help me position your property in its finest light to showcase its true value. We’ll walk through every room together.
Review Market Data & Conditions
Maximizing your investment is crucial. I’ll research and provide all the data to ensure we sell for the best price based on your home’s condition and the current local market conditions.
Professional Home Staging & Preparation
I’ll walk through your home with the staging designer. When the designer is done staging, I’ll do another walk-through to make sure the property is perfect for the photographer — and ultimately for the buyers.
Advertise Your Home
My approach includes a targeted digital marketing strategy, social media advertising, email marketing to a curated database of buyers, and personalized 1-to-1 outreach to the right buyer. View my full marketing strategy.
Opening Your Doors to Buyers
Every open house is a presentation, not just a viewing. I stage the experience so that buyers walk in feeling the possibility it could be their new home — and leave knowing they need to act.
Close & Celebrate!
I’ll handle the title, closing services, and inspection to make sure the closing of your home goes smoothly. Then we celebrate a job well done together!
Get Your Home’s Accurate Value
Instead of a robot and an algorithm, I use my experience and up-to-date MLS data to prepare your report personally. Your report will be human-prepared — so it won’t be “instant,” but it will be accurate.
Here’s what happens next:
- Step 1: You provide your address and contact info
- Step 2: I use exclusive MLS access and local knowledge to calculate your home’s estimated value
- Step 3: You receive your accurate home value report within 24–48 hours
Information you won’t find on Zillow, Redfin, Trulia, or any other third-party site.
Request Your Free Valuation
“We were quite specific in the type of contract we were looking for and we could not have been happier with the contract that Walter negotiated for us — and it happened within the first week our house was on the market.”
— Past Seller, Santa Cruz County